Mudra Compass

Akshaya Tritiya, a day traditionally associated with prosperity and auspicious beginnings, continues to draw attention from Indian households and investors alike. Buying gold on this day is more than just a cultural ritual—it’s seen as a symbol of financial stability and long-term wealth. In 2025, as gold prices hover near record highs and market uncertainty persists, investors are once again looking to this precious metal as a trusted hedge.

But while gold often takes center stage during Akshaya Tritiya, there’s another metal worth considering: silver. Often called “the poor man’s gold,” silver has quietly outperformed gold in certain market phases, and with industrial demand on the rise, it could play a key supporting role in a diversified portfolio.

This Akshaya Tritiya, it might be time to look beyond tradition—and take a fresh look at both gold and silver from an investment perspective.

Gold: The Traditional Favorite

India’s affinity for gold is deep-rooted. From weddings to festivals, gold has long symbolized wealth, security, and status. In 2025, global economic uncertainty, geopolitical tensions, and persistent inflation concerns have all contributed to strong gold prices, reaffirming its role as a safe-haven asset.

Key reasons why gold still shines

• Inflation hedge – Gold typically holds value during inflationary periods.
• Store of value – Unlike currencies or stocks, gold isn’t tied to the performance of a specific economy or company.
• Liquidity – Gold can be quickly converted into cash, making it a highly liquid asset.
• Cultural demand – In India, over 25,000 tonnes of gold are held by households—a testament to its cultural and emotional value.

In the past year, gold ETFs and sovereign gold bonds have seen renewed interest, with retail and HNI investors both increasing exposure. On Akshaya Tritiya 2025, physical gold purchases are expected to rise, but digital gold and paper gold formats are also gaining traction, particularly among urban investors looking for convenience and safety.

Silver: The Underrated Contender

While silver is often overshadowed by gold, it brings a unique dual appeal—as a precious metal and an industrial commodity. In 2024–25, silver saw a rise in demand driven by industries such as solar energy, electronics, and electric vehicles (EVs), pushing prices upward and making it an attractive investment proposition.

Why silver deserves attention:

• Lower entry point – Silver is significantly more affordable than gold, making it accessible for smaller investors.
• Higher volatility – While this can mean greater risk, it also offers greater upside potential during bullish cycles.
• Industrial demand – Over 50% of global silver demand comes from industrial use. With clean energy technologies booming, this trend is likely to continue.
• Portfolio diversification – Silver often performs differently than gold or equities, providing balance.

In recent months, silver ETFs and silver bars have gained popularity. Younger investors are particularly drawn to silver due to its affordability and potential for strong returns in the mid to long term.

Comparing Investment Options: Gold vs Silver in 2025

Factor	Gold	Silver
Price per gram	High	Lower
Volatility	Moderate	High
Industrial demand	Limited	Significant
Long-term performance	Stable	Cyclical but promising
Ideal for	Capital preservation	Capital growth

Gold remains ideal for conservative investors looking for wealth preservation. Silver suits those with a slightly higher risk appetite and longer investment horizons.

Best Ways to Invest This Akshaya Tritiya

For Gold

• Sovereign Gold Bonds (SGBs) – Backed by the RBI, offering fixed interest and tax benefits.
• Gold ETFs – Ideal for market-savvy investors who want liquidity and transparency.
• Digital Gold: Offered via mobile wallets and apps—convenient for small-ticket investments.
• Physical Gold – Still popular, especially for jewellery and gifting during festivals.

For Silver

• Silver ETFs – Recently introduced in India, these provide ease of investment and liquidity.
• Silver Bars/Coins – Available through banks and jewellers; ideal for gifting or holding.
• Digital Silver – Emerging option via fintech platforms.
• Commodity Futures (for advanced investors) – Suitable for those with experience in market trading.

Precautions Before You Buy

• Check purity – For physical metals, ensure BIS hallmarked gold and certified silver.
• Compare prices – Use live rate trackers to avoid overpaying.
• Be tax-aware – Capital gains tax applies differently to SGBs, ETFs, and physical gold.
• Avoid impulsive buying – Align purchases with your overall financial goals—not just festive sentiment.

Conclusion: Making Akshaya Tritiya Count

Akshaya Tritiya 2025 offers more than just a traditional moment to buy gold—it’s a chance to make smart, strategic investments that can add long-term value to your portfolio. Gold, with its time-tested stability, continues to be a trusted choice for Indian families. But silver, backed by strong industrial demand and rising interest, is quickly becoming a compelling companion metal.

Rather than choosing one over the other, consider allocating across both, depending on your risk appetite and investment timeline. Whether you’re looking to preserve wealth or seek growth, this Akshaya Tritiya, let your investment choices shine as brightly as the metals themselves.